By Laurent Petit, head of Africa commercial at SES Digitisation of businesses is fast becoming a necessity for surviving in competitive environments. In Africa, there is an opportunity for it [digitisation] to pave the way for the development of transformative technologies that will increase the competitiveness of the continent’s economy. Satellite plays a key role in providing the infrastructure needed to accomplish this. With satellites already in space, and teleports and networks on the ground, organisations do not have to make a significant upfront capital expense. Satellite solutions can be deployed quickly as opposed to building terrestrial infrastructures which are sometimes not possible in remote, rural areas. Already, satellites are assisting in transitioning countries from analogue to digital television. And from a data perspective, satellites are providing a boost to internet connectivity across the continent. In fact, the same connectivity used to broadcast video to millions of viewers is used to provide broadband services to companies in the banking, mining, tourism, and entertainment industries in countries such as South Africa, Ghana, and Ethiopia.