Bosch Wants us to Rethink Mobility

Bosch is committed creating emissions-free, accident-free, and stress-free traffic for all road users.

Bosch Wants us to Rethink Mobility

The Internet of Things (IoT) is set to transform mobility to be electrified, automated, and connected to things.

The global market for connected car solutions in the OEM passenger cars market is projected to reach 70.3 million units by 2020 driven by effervescent evolution of automotive electronics and consumer demand for smart cars that enable not just physical mobility, but also digital mobility, according to a report by research firm Global Industry Analysts.

Bosch, the world’s biggest car supplier, said on Tuesday that as early as 2019 it will generate sales of 2 billion euros with driver assistance systems .

Like no other company in the automotive industry, Bosch has the sensor, software, and services expertise that this requires.

The company claims that about 1.5 million vehicles are connected using Bosch IoT software.

Vehicle connectivity makes many mobility services possible. In the future, cars will become personal assistants.

Together with Daimler, the world’s biggest automotive supplier, Bosch will be launching highly automated fleets of shared vehicles on urban streets at the start of the next decade.

Over-the-air software updates

Over-the-air software updates (Photo Credit: Bosch)

Soon, connectivity will mean that vehicles handle repair-shop appointments digitally, using the new Bosch “software over the air” service, the German firm said on Tuesday.

The company said that this will allow vehicle data to be updated securely and reliably, in the same way as smartphones are now.

“And it will be possible to download additional functions, such as a parking-space search engine. And by using software over the air, drivers will be able to reconfigure their cars in the future,” it said in a statement.

Bosch also expect sales of its mobility solutions business sector to rise by 7% to some 47 billion euros.

“Our business with the automotive industry continues to grow, and will remain strong. This stands us in good stead for the mobility of the future,” Volkmar Denner, Bosch CEO, said in a statement on Tuesday.

The firm Bosch already has a leading position in China, the world’s largest market for electromobility.

In Europe, Bosch supplies the powertrain system for the continent’s largest electric-vehicle fleet, the German Post Office’s Streetscooters.

“Bosch can do more than cars. We are using the company’s entire range of technologies to put innovative mobility solutions into practice,” said Denner in a speech delivered at the IAA (International Motor Show) in Frankfurt, adding that human beings have to change their conception of mobility if they wish to stay mobile.

“Our goal is to rethink mobility”.

Bosch is committed creating emissions-free, accident-free, and stress-free traffic for all road users.

“It is a bold plan – one that will revolutionize mobility as we know it today. But it is more than just an attractive vision – we know full well that the path toward the mobility of tomorrow must begin with specific action for improving traffic today,” said Denner.

Over-the-air software updates

Over-the-air software updates (Photo Credit: Bosch)

Bosch supplies the solutions that provide this.

“As I already said, our journey toward the future of mobility starts from solutions for the road traffic of today,” he said.

Aside from climate change and air pollution, Bosch said it see at least two further challenges:

  • The first is that 1.2 million people around the world die in road accidents each year – that is more than 3,000 every day.
  • The second is that in cities like Tokyo, cars travel at an average speed of just 15 kilometres per hour – slower than a bicycle.

As a result, Bosch said in the future, there will be two kinds of cars:

  • One is a driverless shuttle – a simple, robust transport pod that passengers will be able to book online, quickly, and easily.
  • The other is a vehicle that serves as a productive space, connected over the internet to the smart home and the office. This will add value to the driving experience – time in the car will no longer need to be wasted time.

In this transformation of mobility, Bosch promises to:

  • Be more than ever be a supplier of automotive high-tech. For example, the “intelligence” in the car of the future will be accumulated in a few master computers – and by 2020, these computers will be a good 200 times more powerful than today’s ECUs. Bosch is putting the power of the IT world on the road. In other words, Bosch is combining powerful performance with reliability.
  • For another thing, to increasingly become a provider of mobile services. These may be shared mobility services, such as its Coup e-scooter sharing service, which it has successfully launched in Berlin and Paris. But mobile services can also mean access from the car to the smart home – another area where Bosch technology excels. And finally, Bosch promises to deliver entire technology and service packages for smart cities. Around the world, Bosch is currently pursuing 14 beacon projects relating to smart cities, half of them focusing on urban mobility.

“All in all, one thing is clear: not only was Bosch the first company to stake out the key development approaches to the mobility of the future – electrification, automation, and connectivity – but it is also throwing its economic and technological might into these approaches,” said Denner in a speech.

“Just driving” was yesterday – the personal assistant is tomorrow

“Just driving” was yesterday – the personal assistant is tomorrow (Photo Credit: Bosch)

“But even more importantly, in my view, we are already translating our progress into solutions ready for the market or for mass production. Let me give you a prominent example from each of our areas of focus.”


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